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- Jumat, 21 Juni 2013
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Product details
File Size: 3714 KB
Print Length: 182 pages
Publication Date: June 26, 2018
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B07DTL1PNF
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Amazon Best Sellers Rank:
#241,844 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
I have always been curious what goes on behind the scenes selling on Amazon. This book reveals it all. Whether you are a manufacturer new to the platform, a brick and mortar retail shop or a startup with a hot new product Kiri explains all the different options for selling on Amazon.The many different ways of distribution are detailed. Both for US sales and international. Together with the hidden pros and cons of each. Including tax issues with having Amazon hold your products in different states and countries.Perhaps most importantly the book explains how to successfully marketing your products on Amazon. Using reviews, tips on optimizing your product listing for more sales, paid ads, and more traffic sources. And how to reduce those dreaded returns that Amazon makes so easy for customers.I was at a conference where Kiri spoke on this topic. She knows her stuff inside and out.Recommended for all Amazon new sellers. If you can prevent one costly mistake or add just 1% to your sales then the book has more than paid for itself!
Very well written, highly insightful summary of selling on Amazon whether as a third party or first party (vendor) seller. Only real area where the book could be improved is the less than subtle pitching of the author's Amazon agency's and service company's services but completely understandable. The author's company podcast is equally incisive and high quality.
As an international business owner myself, I'm so happy to see more information being shared on how to go global. With Donald Trump in office soon, we need to know how to grow our businesses globally - not depending on one country or region! Kiri really breaks down the complex process of importing, warehousing, and distribution with contacts and strategies. Amazing value for money for anyone looking to go global
Unlike a lot of books, which are targeted at people running a little operation out of their spare bedroom, this is the resource to read if you're a c-level exec wondering how (or if!) Amazon should be part of your overall strategy. The particularly great thing about Ms. Masters' book is that it appeals to an international audience, rather than being US-centric. A crisp 166 pages of actionable intel
Heaps of actionable advice: Kiri Masters is an expert in her field, and it shows. The book contains a treasure chest of information specifically for Marketing Managers and Owners of consumer brands. But it has something for anyone interested in getting started on Amazon or who is just curious about the inner workings and sophistication of Amazon. The book also contains some fascinating forecasts by the author. Highly recommend it!
When I got started on Amazon three years ago I wish I had a book like this one. Amazon is a red hot channel for upcoming product entrepreneurs (and for good reason) but there is a sea of information and misinformation to plow through. Kiri's experience bringing brands to the top in all kinds of markets is evident in this clear, well organized plan for the prospective (or existing) amazon seller to get the success you might see in your favorite facebook group or mastermind.
The updated for 2018 version Kiri has released is a must read for current Amazon sellers and any business considering selling on the ecommerce behemoth.It's a space that keeps changing and books like this keep you current.~ Scott
There's some great information here for anyone looking to start an Amazon business (or currently running one). Well worth the read and to keep as a reference book.
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